Before I picked up a camera professionally, I spent years on the other side of the brief — as an art director working across agencies and brands, figuring out how to make people stop, look, and feel something.

That background never left me.

When I shoot a corporate event, I'm not just documenting what happened. I'm thinking about what your stakeholders need to see, what your brand needs to say, and how a single image can do both at once.

When I shoot an interior space, I'm thinking about light the way I used to think about layouts — what draws the eye, what tells the story, what makes someone want to walk through that door.

When I shoot a wedding, I'm thinking about the moments nobody directed. The ones that only happen when the photographer knows how to disappear.

That's 35 years of thinking visually — 18 years in advertising, then 17 years behind the lens. Award-winning work in both. The kind of experience that means when you hire me, you're not just hiring someone to press a shutter. You're hiring someone who understands what the image needs to do before it's even taken.

I'm based in Singapore, and I've spent the better part of two decades shooting the city's spaces, brands, events, and people. I work with corporations, interior designers, architects, property developers, event organisers, and couples who care deeply about how their moments are remembered.

If you're the kind of person who believes a photograph should work as hard as you do — we'll get along just fine.